Thursday, November 24, 2011

Free Online Course on Lean Startup by Steve Blank


I guess you know who Steve Blank is? In case you don't, Steve Blank is a serial entrepreneur and has been a founder or early employee at 8 startups, including 4 resulting in successful IPOs. The San Jose mercury news called him one of the 10 influencers in Silicon Valley.

In this course, you'll learn how to turn a great idea into a great company.

We now know that startups are not smaller versions of large companies. Large companies execute known business models. They use big company tools - business plans, income statements, revenue models, etc. to help organized their execution. In contrast startups search for a business model. And all the big company tools are irrelevant in the early days of a startup. This class is not about how to write a business plan. It's not an exercise on how smart you are in a classroom, or how well you use the research library. The end result is not a PowerPoint slide deck for a VC presentation. Instead you will be getting your hands dirty as you encounter the chaos and uncertainty of how a startup actually works.

You'll learn how to use a business model canvas to brainstorm each part of a company and customer development to get out of the classroom to see whether anyone other than you would want/use your product. Finally, you'll see how agile development can help you rapidly iterate your product to build something customers will use and buy. Each week will be a new adventure as you test each part of your business model.

The course starts in February 2012.

Register for the Lean Startup Online course by Steve Blank here

1 comment:

TerPatel said...

If it's free, I will take advantage on it. Who would have wanted something that is not for free?

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